The Dealer Playbook

Dan Collingridge is a leader in the Utah tech scene with a deep knowledge of marketing technology and its applications for business. As the CTO of several tech startups, Dan utilizes the skills acquired from when he managed global teams for a multi-billion dollar tech company. 

In this episode you'll discover how to make the most of the technology in your store as well as Dan's wisdom about A.I. and how it is being used to maximize business growth. 

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Direct download: DPB173_mixdown.mp3
Category:Business, Management & Marketing -- posted at: 4:00am PDT

There is a myth about knowledge. Growing up we were taught that knowledge is power, but what if that's only one part of the equation?

In this Powerbomb, Joe Cala shares the missing piece which turns myth into reality.

Direct download: 172MINI_mixdown.mp3
Category:Business, Management & Marketing -- posted at: 9:40am PDT

Joe Cala is on a mission to help others get the most out of every day. For Joe, his belief in God is a major contributor to what motivates him to do more, be more, and achieve more. 

The purpose of this episode is to help you discover your purpose. What motivates you to think bigger, reach higher, and live happier? Whether you believe in God or not, having a purpose will help you make the most of each day as you rise toward your definition of success.

Don't forget to subscribe!

Dominate!

Direct download: DPB172_mixdown.mp3
Category:Business, Management & Marketing -- posted at: 4:00am PDT

Do you have ideas that you believe will be awesome, but you've struggled to get buy-in from your staff or leadership? In this episode, Michael shares some ideas about how to get buy-in from your team so that you can achieve your definition of success within the dealership. 

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If you're getting value from the DPB, share it with someone else who will benefit! That's the mission of the podcast, to enrich and empower retail automotive professionals around the world!

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Direct download: DPB171_mixdown.mp3
Category:Business, Management & Marketing -- posted at: 4:00am PDT

It's no secret that in order to achieve success in your dealership, you need to identify ways to fulfill your customers' expectations. In this powerbomb, David Kelleher and Angie Cucco share a practical and statistical way to do just that.

Make a difference: Share the Podcast!

If you're getting value from the DPB, share the love! Together we can make a positive impact on the automotive industry, one person at a time.

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Leave an audio message for Michael over on the Facebook page or a DM on LinkedIn and you could be featured in an upcoming episode!

Direct download: DPB170_MINI_mixdown.mp3
Category:Business, Management & Marketing -- posted at: 4:00am PDT

David Kelleher, Dealer Principal of David Auto CDJR and Angie Cucco, Automotive Account Manager at Google Detroit, share how you can brand your way to market domination, and increase business by 30% or more.

David shares his insights, wisdom and experience operating a successful dealership in the Philly region, while Angie supports the conversation with her research, and insights about car shopper behaviors.

Show your support for the DPB in three ways!

1.) Subscribe and turn on notifications

2.) Connect with Michael on your fav social platform

3.) Leave an honest review on Apple podcasts (or your fav podcast app).

Direct download: DPB170_mixdown.mp3
Category:Business, Management & Marketing -- posted at: 4:00am PDT

There is a difference between having phone skills and managing a phone process. In this powerbomb, Mike Haeg briefly explains the difference between the two and why both must work hand in hand to garner the best results for dealers.

Three ways to show support for The Dealer Playbook:

1.) Subscribe and turn on notifications!

2.) Connect with Michael on social media!

3.) Leave an honest review on iTunes! Help spread the word!

Direct download: DPB_MINI_169_mixdown.mp3
Category:Business, Management & Marketing -- posted at: 9:14pm PDT

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