The Dealer Playbook

Welcome to session 81 of “The Dealer Playbook” the most electrifying podcast in the automotive industry. We are so glad you are here.

In this session we are talking shop with someone we have not had on the show since way back to episode 23, a longtime confidant of team DPB “The YouTube Diva” Mrs. Elise Kephart-Adame.

In case by some freak chance you’re not familiar with Elise:

Elise is the founder of The Elise Kephart Experience, a company focused on helping dealerships strengthen their process, sales teams and lead handling utilizing tactics with a emphasis on improving phone skills and utilizing video email.

An international sales/marketing phenomenon in the auto industry, Elise is nationally recognized as “The YouTube Diva” for her persuasive personalized video greetings. 

Since 2007 she sold countless vehicles to clients by creating a strong bond with her customers through the power of unique video messages.

Among her high volume sales, she has also earned top performing CSI.

With her unique approach to videos, her phone skills and selling background, Elise has visited dealerships across the country teaching her one of a kind method.

This time around for episode 81 our discussion with Elise is all about the inbound phone up.

How To Handle A Phone Up Like A Boss

Elise shares with DPB her top three power moves to handling phone up’s like a pro… Like a BOSS!

1. The first impression

We have all heard the saying “first impressions are everything” but yet why does the majority of car sales people answer a sales call like it’s a massive inconvenience?

The quality of your greeting sets the tone for the entire call.

Elise drops some great incite and examples to help you make a first impression like a BOSS with phone up’s.

2. Get that contact info

There is no excuse for not getting a phone up’s contact info. That is the first step to getting a sale.

Elise shares her top secrets to getting the contact info like a BOSS.

3. Ask For The Appointment (More than once)

The objective of a inbound phone up is to set an appointment. It is unlikely you will sell them the vehicle over the phone and even so they will have to come into the dealership at some point so no better time then now.

Elise delivers her best strategies and techniques to setting more appointments with phone up’s.

This session is a little longer then most but that is because it is jam packed with valuable content. What you see above is just a small glimpse at the value that is packed into session 81.

Get connected with Elise:

You Know The Drill, Now It's Your Turn

The whole team at DPB can not thank you enough for all the support and love you have been giving us.

Whether you loved it, hated it, want more of it, or want something different , we want to hear your voice.

Sound off below with your thoughts, opinions, suggestions, questions, etc. and lets keep this conversation going.

See you next time ; 

Have You Checked Out Michael Cirillo's Best Selling Book "Don't Wait Dominate? 

  • Get Michael's book here.

Connect With Team DPB

  • Connect with The Dealer Playbook on Twitter here.
  • Check out Michael Cirillo's blog here.
  • Check out Robert Wiesman's blog here.
  • Connect with Michael Cirillo on Twitter here.
  • Connect with Robert Wiesman on Twitter here. 


Direct download: DPB81_mix.mp3
Category:career -- posted at: 3:30am PDT