The Dealer Playbook

One of the biggest challenges that auto dealers face; perhaps the reason why many continue to struggle, is because they fail to plan. The old way of doing things has led many to being underprepared for the new way of car shopping that customers expect. That's why this week's Wednesday Word is PLAN.

Direct download: March_4_mixdown.mp3
Category:Business, Management & Marketing -- posted at: 8:12am PDT